We’ll explore what the most popular social channels are within the public sector versus the channels businesses are most comfortable using.
We’ll take a look at some good examples of using social platforms and some top tips on what to do versus what not to do!
We’ll explore what good engagement could look like, discussing examples of when businesses have really stood apart and some pitfalls to avoid when wanting to promote your organisation to public sector buyers.
We’ll explore what building your brand means and what buyers look for.
Drawing on feedback from businesses at previous Promoting Your Organisation events, we’ll discuss what support businesses tell us they want and need when trying to showcase their business. We’ll highlight also how this can be a very different experience in the public sector from the private sector and give an important insight into how the governance environment can stipulate how public sector buyers look to receive market information both now and under the future regulations.